The internet of things ecosystem in building the company's competitive advantage

Emilian Gwiaździński
University of Lodz, Faculty of Management, Department of Marketing
https://orcid.org/0000-0002-7125-9955 (unauthenticated)
Series: Marketing
ISBN (e-book)
ISBN-13 (15) 978-83-8331-649-9
ISBN
ISBN-13 (15) 978-83-8331-648-2
Keywords: Internet of Things ecosystem continuum, competitive advantage, digital maturity of organisations, digital technologies, IoT, digital transformation
Published: March 21, 2025

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How to Cite

Gwiaździński, Emilian. 2025. The Internet of Things Ecosystem in Building the company’s Competitive Advantage. Marketing. Poland: Lodz University Press. https://doi.org/10.18778/8331-649-9.

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