Wiążący i pomostowy kapitał społeczny we współpracy przedsiębiorców sektora turystycznego

Katarzyna Czernek-Marszałek

doi:10.18778/8220-335-6

Binding and bridging social capital in the cooperation of tourism sector entrepreneurs

Katarzyna Czernek-Marszałek

Uniwersytet Ekonomiczny w Katowicach, Kolegium Zarządzania, Katedra Teorii Zarządzania

https://orcid.org/0000-0002-9889-9821 (unauthenticated)

Publication:

Zarządzanie strategiczne w dobie cyfrowej gospodarki sieciowej

Pages: 229-243

DOI: https://doi.org/10.18778/8220-335-6.15

Keywords: kapitał relacyjny, sukcesja zarządzania, kultura organizacyjna przedsiębiorstw, cyfrowa gospodarka sieciowa, zarządzanie strategiczne, kapitał społeczny, modele biznesowe

Published: 30 December 2020

Categories: Economics and management, Open Access

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In inter-organizational relations, in particular in cooperation, social capital plays a key role. This is both so-called bonding capital – based on closer relationships with entities belonging to one social group and bridging capital – built between entities belonging to different groups. The purpose aim of the chapter is to present the importance of both types of social capital – bonding and bridging – and the relationship between them for undertaking and developing inter-organizational cooperation in the tourism sector. The research carried out with tourist entrepreneurs was used. It was found that in the cooperation of tourism enterprises, the use of both types of capital is needed and they are complementary to each other. The right relations (proportions) between them are also important and they change depending on the conditions of cooperation.

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How to Cite

Czernek-Marszałek, K. (2020). Binding and bridging social capital in the cooperation of tourism sector entrepreneurs. In S. Gregorczyk & G. Urbanek (Eds.), Zarządzanie strategiczne w dobie cyfrowej gospodarki sieciowej (pp. 229-243). Lodz University Press. https://doi.org/10.18778/8220-335-6.15