Preserving heritage and culture of a city with tourism

cover / okładka
Alberto Cruz Reaes Pinto
University of Lisbon image/svg+xml , CITAD Research Center from Lusiada
Luís Moreira Pinto
University of Lisbon image/svg+xml , CITAD Research Center from Lusiada
Publication:
The Role of Cultural Institutions and Events in the Marketing of Cities and Regions
Pages: 117-126
DOI: https://doi.org/10.18778/8088-149-5.07
Keywords: marketing, regional marketing, city marketing
Published: 30 December 2016
Categories: Economics and management, Open Access

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Copyright (c) 2016 © Copyright by Authors, Łódź 2016; © Copyright for this edition by Uniwersytet Łódzki, Łódź 2016

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

How to Cite

Reaes Pinto, A. C., & Moreira Pinto, L. (2016). Preserving heritage and culture of a city with tourism. In T. Domański (Ed.), The Role of Cultural Institutions and Events in the Marketing of Cities and Regions (pp. 117-126). Lodz University Press. https://doi.org/10.18778/8088-149-5.07